Marketing Automation: Don’t Be Left Behind

Have you come back from summer and feel like you are scrambling to catch-up? You probably either enjoyed the time off and fell behind, or everyone else came back and triggers are being pulled like an Expendables movie. There is an another kind of scrambling going on with companies, and that is for marketing automation. Haven’t heard of it? Heard of it and don’t know what it is? Well, marketing automation is becoming the buzzword these days for any company looking to crush their competition digitally. The concept isn’t exactly new though. It has been around since the 80′s, but only recently has been picking up pace. Today, it is one of the most powerful tools to:

Attract prospects

Turn them into leads

Nurture them into customers

Continue to sell to those customers consistently.
After all, what could be better than having all of this happen automatically?So what is it that makes this automation in marketing so popular with each passing day? Let’s find out.What Exactly is Marketing Automation? As mentioned earlier, in some form, it has been on the marketing scene since the 80′s. It was primitive back then and couldn’t do a lot, but the whole point of it was to try and automate marketing processes to help drive business.Today however, automation platforms for marketing provide the creation, management and reporting of all of your digital assets in one place. It also allows these digital assets to continually communicate with each other to give you real time data on what is working and what isn’t.For instance: You start reading an article just like this one that is posted on a blog, or social media. You then:

Hit a call-to-action(just like what you will see at the bottom of this article)

It takes you to a beautiful landing page

You fill out a form to download a free fantastic eBook

You receive your fantastic eBook

A few days later you get an email that gives you even more educational information that you wanted.

Pow! You become a contact.
Each and every one of these steps is made possible by marketing automation. You build it once and it keeps generating more and more leads and it all happens in real time.Marketing Automation Available For Everyone! Gone are the days when use of marketing automation systems was limited to only the most successful and financially secure businesses. Those systems required heavy investments and were developed in-house.Today, thanks to the increasing number of marketing automation platforms, it has been put within reach of small and large businesses alike. These marketing automation solutions can be used by both B2B and B2C companies. Great platforms either have their own CRM or seamlessly integrate into pre-existing CRM systems to maximize marketing and sales potential! Amazing, isn’t it?Benefits of Marketing AutomationThere are a number of reasons why marketing automation is growing so popular among the marketing and sales teams of companies. Here are a few of the obvious reasons:It saves time – You can schedule multiple campaigns well ahead of time and have them released as per your preset settings. This saves time by building once and letting it run. Not to mention that all you have to do for a new campaign is duplicate an old one and change the content.It’s more efficient – Why get tangled up in traditional, manual processes when you can automate day to day tasks? You can reduce the time and effort required to get your marketing efforts running at optimal levels.It can be integrated into CRM – This can help you keep all your leads on the radar, without having to worry about them disappearing due to a few unsuccessful contact attempts. It also finally gets sales and marketing teams together as all of the data is shared and in the system.It provides valuable insight – Using marketing automation allows you to collect valuable insight to optimize your marketing campaigns and communication, and make necessary adjustments along the way.It offers multi-channel management – It’s not easy to manage relationships with customers across numerous channels manually. Thanks to marketing automation, you can nurture leads and existing customers as if they were on a 1:1 relationship seamlessly and automatically.It saves money, lots of money – Most of these systems are so easy to use, that once the marketing department understands it, generating new campaigns become very easy. Also, due to the efficiency of the systems, you can cut a bad campaign off quickly, make adjustments, and get it rolling profitably faster than ever. In this situation, time really is money.The leaders that are in the know, understand that marketing automation will supercharge their organizations. If you don’t have a marketing automation platform, get one. If you’d like to understand it better, feel free to download our comprehensive Marketing automation guide. The faster you read it, the faster you’ll stop scrambling and start automating.

Investment Resources: An Easy Way to Earn and Become Successful

Generally speaking, based on its basic definition as the way people comprehend the word, investment is the process of putting money into a business or an organization to earn money in return. It is one of the most popular methods of increasing your finances in a very easy way. In fact, as many people projects it, investing is always better than saving or depositing your money in the bank as investing can acquire less tax and higher revenue.The process of investment starts with the different investment resources, especially for people. The money collected is processed to work or move on a specific business to earn. The investments may give a certain position or share in the company where the returns or the revenues are given back to the investors depending on some their investments. That means that if you invested a higher amount, then the returns are higher than others.What is good in investing is that you don’t have to work to earn. All you have to do is to invest, and wait for the earnings to come. Good examples of investment methods or practices are a stock market and cooperatives.There are several factors you need to consider when investing. These factors are important to ensure best results on your investment. Check the following factors below.Company BackgroundThe first important factor is to check the company background where you want to invest your money. The company should have a strong foundation and stable income with a forecast to exist in the next 20 years.Investment ResourcesYou have to make sure and be certain that you have the right and accurate investment resources to invest. Do not put all your money on the investment. This consideration will give you security if there are problems that will arise.Always ObserveThe last factor is to be observant. Earnings may be easy with no efforts, but you have to observe the amount that you earn, and the rate of its earning. This consideration will help you decide if you have to continue the investment or back it out immediately.ConclusionInvesting may be an easy way to be successful, isn’t it. But before putting your resources, you have to be knowledgeable about what are the pros and cons of investments. If you fail to do so might lead to a waste of money, time, and effort. The question is, are you ready to make investments now?

Is Penny Stock Investing Worth it?

Merchandising in stocks is a very prevalent manner of investing and
has been around since the 12th century. You may
have heard investing in penny stocks is full of risk, notwithstanding
Investing in any company in general is precarious
business, even so if you are going to be trading in the penny
market you have to make yourself prehensile
about every company to steer clear of the imposition, rip offs, pump and
dumps, and other schemes to alienate you from your
agonizing earned chips. Without a bare understanding of the stocks
you will be investing in you will make
boundless mistakes out of confoundment and absence of direction.
By designation any stock trading under $5.00 is
envisioned a penny stock are in many instances labeled as immensely
precarious securities.Most penny stocks are accustomedly traded on either the
‘OTCBB’ exchange (over the counter bulletin confiture) or on
what is called the ‘Pink Sheets’. OTC markets can be part
of the NASDAQ which is the National Association
of Securities Dealers Automated Quotation. OTCBB stocks
combine national, regional, and foreign equity
issues, warrants, units, American Depository Receipts and
Direct Participation Programs. OTC quotation
services (OTCBB, Pink Sheets) assist quotation of
unlisted securities. OTCBB issuers that become
disregardful in their necessary regulatory filings will have
their securities withdrawn from the OTC Bulletin
Accelerated. There are generally inexhaustible potency for the
growth of ample sufficiency and this is inordinately mesmerizing
to OTC BB investors.While there is an abstractionism to investing in penny stock companies
I have found that it is more favorable to
invest in companies that are still awaiting their future
than companies which have already matured what
the future holds for them and are now in decline. Accordingly my
advantage in penny stock investing! howbeit, When
it comes to investing in penny stocks, there is no doubt
that there is a huge insubstantially. Albeit, with a familiarization
of solid information, you are ordained to make the greatest
preferences available when it comes to penny stock
investing affluence.When investing in penny stocks you have the possibility to
dramatically increase your profits, in any case, you
can just as impartially loose your assets quickly. The bottom
line is, though, if you are in the business of
penny stock investing, you ought to know who has your back.
There are multitudinal things to contemplate when it
comes to penny stock investing or any kind of investing for
that matter. First and foremost, is the cost
related such as broker fees or commissions. Because of the
phase penny stock, you may think that the cost
of investing is miniature even so nothing can can be further from
the truth. Some brokers indeed charge you
more and ask for a big capacity in your account before
you’re accorded to invest in penny stocks. This cost
ought to be taken into consideration when it comes to your
investing gambit as well as what your long term
goals are.You can mitigate most of the cost associated in penny stock
investing by self-managing your own account.
Nonetheless, If you are new to the world of investing and acquire
the systematics, expenses, fees, and writ the
least bit confusing it is nobility to utilize the services of a
stock broker that is going to engagement with you
every step of the way and enlighten the way things labor at
least for the first multitudinal trades you make.
One of the centermost aspects to investing wisely with penny
stocks is to know which kinds of penny stocks are the
right ones for you as well as which sort of a broker is
excellent fitted for penny stock investing.As a consequence, I will deal in generalities down a few of the centermost things to
bring to mind and exploit with when it comes to
finding or selecting the absolute broker for penny stock
investing.What you will appreciate is that majority of brokers are
principal broker dealers in this become public of penny
stock investing. Nonetheless, one of the essential things you
requisite to begin with is investing in the acceptable
broker. Some brokers have unpractical restrictions about
penny stock investing which makes it very
extravagant to invest in penny stocks. So be sure to locate out
what their terms are as far as penny stock
investing before you employ their service.You can also assume that there are things constituting steps
that you can convey to guard that the penny stocks
that you are investing in are the safest types of penny
stocks procurable. With penny stock
investing, you can observably see why it is significant to have
someone that you can trust to bolster you with
funding your transactions. As a consequence, it can be tricky for
the everyday person to verify if the penny
stock they are adjudging investing in is a ample idea or
not. Because of the high gambles associated with
investing in the stock market, bounteous investors are looking
for a way of investing their hard cash in a lower
riskiness that still rewards you with pretty ample returns over
time.There is a culture pattern to the business that consists of assorted little
steps that, when followed customarily, can lead to
flourishing investing. It is my true fixed opinion that those
with less than one year’s behold investing in
individual stocks ought to not even think about investing in
penny stocks, principally if you haven’t found
your rhythm with the mid- and large-cap universe albeit.
Third, I never, ever waste my time looking at those
penny stock companies that are hyped in the multitudinal junk
emails I get from websites and promoters that are
dedicated to penny stock investing. With penny stocks do
not think for a minute that the game has changed.
Often these promoters have clearly nothing at stake in
the penny stock company they are promoting.
Most assuredly, they are paid by the penny stock companies to recommend
and circularize them.Apply vigilance when investing in Penny Stocks. Sometimes it’s
discerning not to be the early bird when stock
investing, instead wait and see what the day will bring
before you take exertion. Study the financials of a
penny stock company. Much penny stock companies will have a
negative balance albeit it’s the flow of boodle
and how they put to use their finances that matters the much. The
great investing opportunities are finding companies
that manage to reinvent themselves with huge leaders and
auxiliary products. Apply a devoted absolute interest in the
effectiveness of the penny stock company you’re interested in
and obtain out about their track record as this
will help stipulate what they can achieve/accomplish with
the company. Additionally, you ought to only invest
do-re-mi that you are expectant to lose.Much penny stocks are high-gamble investments with decline
dealing volumes and finite attention from investors.
Nevertheless some penny stocks are of higher liability than
others. Pink Sheets are the majority chancy with no
reporting requirements. Yet these dangerous, pink sheet stocks
give you incredible leverage. The leverage you
get with the super subs makes up for them being more fatal.
You may have heard investing in penny stocks is
venturous. Yes, it is riskful, but High risk means high reward.
Trafficking penny stocks, while inherently precarious,
has some unique benefits. They do dole out the probability to
rise 100%, 200%, or even 1000% in a short period
of time.To win in trafficking penny stocks, you ought to obtain the
stocks that have the first-class potential, fewest quantify of
“red flags”, and you have got to also have a game plan that will
let you lock in solid profits and cheapen gamble.
Also, if you purchase or sell shares of a abject-volume stock, you
run the danger of affecting the price alleged to
excess demand or supply. This is an advanced technique that
has strict requirements and higher risks. Alleged
to the volatility in penny stocks, considerable sums of savings can
and have been made by investors willing to draw from
the insubstantially. One must also know that the liability’s are just as
immeasurable as the potential for growth. Factually,
I would say the risks of loss is much considerable than the
potential for develop which is why it is certainly
critical to only invest with “imperil capital”. A major riskiness
in penny stocks is that they are frequently times
de-listed from the OTC BB and are unable to get listed on
additional exchange or even re-instated on the OTC
BB. Yet with exceedingly ample research and alleged diligence and
the company’s experience and structure
matter-of-factly unlimited bountifulness can be gained with miniaturized
insecurity.Much of the time the riskiness inherent with penny stocks can
be finite or mitigated by you knowing what you
are doing and knowing how to make it a better investment
casualness. With the correct tools and the absolute
familiarity, you gigantically minimize the risk. The more
wisdom and behold you get, the less liability you
incur. Taking the time to read and research will gigantically
minimize penny stock investing gambles. If you do
not have the disposition for peril then Stay cast out of these
dicey penny stock investments. See in retrospect, most
people fail when it comes to penny stocks as the insubstantially are
high and they don’t do their home labor or
research before jumping the gun or a highly promoted penny
stocks. If you know anything about the standard
stock market, then you know that the amount of insecurity that
something carries is something that is defined by
several things. In fact, every stock can be seen from a
different risk vantage point from one lender to the
after. With that said, you can deduce that there are some
penny stocks that are less fatal than others. In
short, you need to ascertain that what you invest in has the
danger grit that you can indulge or afford.The blissful news is that penny stocks do extend some
flexibility in what riskiness that they provide. So, to pack
up, here is what you require to do to stipulate just what your
grade of insubstantially embracement is. Pin down the
amount of insecurity that you are willing to appropriate on any penny
stock that you invest in. Employment with your
financial planner or adviser to verify if the amount of
gamble is a practical accommodation for your own financial
goals in the long term and short term. nail down what danger
extent you are comfortable with and the model of
penny stocks that fits those needs. When you convey the time
to really labor out what your financial gamble
fortitude is, you will be better applicable to selecting the
appropriate kind of penny stocks that you can invest in.
The reality is that having the advantageous inclusion of safety and
insubstantially is the biggest factor in investing in
penny stocks.George Kissi